With the increasing environmental change, people are exposed to a rapidly increasing amount of market information. Marketing, in particular, helps governmental agencies in making their affairs happen smoothly, gaining support for the administration and striving for recognition and support. The widespread understanding of governmental policies and ideas is thus conducive to achieving the anticipated results.
Industry, Public administration, Academia
Integrated promotion services provide good results for public and private institutions interested in improving the quality of their businesses processes and finding solutions to factors impeding their activities.